• C'est moi

    VP of Marketing & Communications for Rackup, but nothing here reflects what my employer or colleagues think. In fact, they probably think it's all cray-cray.

    Jackie Danicki
  • Articles of note

To succeed more, you have to fail more

My friend Ben Casnocha makes a very important point about creativity: You have to be willing to fail most of the time in order to knock it out of the park on a consistent basis. To illustrate, consider The Onion:
[T]o get the 18 quality headlines needed for each week’s edition, the writers have to propose […]